Cookie Policy

Cookies are small text files stored on your device when you visit a website. They help websites function, enable secure areas, remember preferences, analyze usage, and support marketing activities.

Cookies may be:

• First-party (set by Quack Brands)
• Third-party (set by external partners, such as analytics or advertising providers)
• Session cookies (deleted when you close your browser)
• Persistent cookies (stored until they expire or are deleted)

We categorize cookies into the following groups:

A. Essential Cookies (Strictly Necessary)

These cookies are required for our Services to function properly and cannot be disabled. They support:

• Site navigation
• Checkout and shopping cart functionality
• Authentication and security
• Load balancing and server performance

B. Functional Cookies

Enable enhanced functionality and personalization, such as:

• Remembering preferences (language, region, theme)
• Saving login sessions
• Providing improved user experiences

If disabled, some features may not work as intended.

C. Analytics & Performance Cookies

Used to understand how users interact with our Services. These cookies help us:

• Measure traffic and usage patterns
• Improve site performance
• Identify usability issues

Examples include Google Analytics and privacy-oriented alternatives used by sub-brands.

D. Marketing & Advertising Cookies

These cookies track browsing behavior to deliver relevant advertisements and measure campaign effectiveness.

They may be set by:

• Advertising networks
• Social media platforms (e.g., Meta Pixel)
• Affiliate partners

Marketing cookies require prior consent in many jurisdictions (GDPR/ePrivacy).

E. Third-Party Cookies

Third-party cookies may be set by technologies integrated into our Services, including but not limited to:

• Google (Analytics, Ads, Tag Manager)
• Meta/Facebook Pixel
• TikTok Pixel (if enabled for any sub-brand)
• Payment processors (fraud prevention cookies)
• Customer support/chat tools
• Embedded media (e.g., YouTube, Vimeo, social embeds)

These third parties have their own privacy and cookie policies, which we encourage you to review.

Because we serve customers globally, our cookie practices follow applicable law in the user's region:

• GDPR/ePrivacy (EU/UK): Consent required for all non-essential cookies
• CCPA/CPRA (California): Users may opt out of "sharing" for targeted advertising
• Brazil (LGPD): Consent required for non-essential cookies
• Canada (PIPEDA): Consent required where cookies collect identifiable information

We may use a Consent Management Platform (CMP) to capture and store user consent where required.

You have several options:

A. Browser Settings

Most browsers allow you to:

• Block or delete cookies
• Block third-party cookies
• Set cookie permissions per website

B. Consent Banner or Preference Center

Where legally required, our website provides:

• Accept / Reject cookie options
• A detailed cookie preference center
• Ability to update your consent at any time

C. Opt-Out Tools

Depending on region:

• Google Analytics: tools.google.com/dlpage/gaoptout
• Interest-Based Advertising Opt-out (DAA): optout.aboutads.info
• Network Advertising Initiative: optout.networkadvertising.org
• EU Online Choices: youronlinechoices.eu

In addition to cookies, we may use:

• Pixel tags / web beacons
• Local storage
• Session storage
• Server-side tracking identifiers
• Device identifiers

These technologies help us improve functionality, measure performance, and support security.

Where these technologies perform functions similar to cookies, they follow the same consent requirements.

Some of our service providers may process data outside your region, including the United States. Where required (GDPR/EU), we use:

• Standard Contractual Clauses (SCCs)
• Additional security measures
• Vendor assessments

More details are available upon request at privacy@quackbrands.com.

Cookie retention varies by type:

• Session cookies: Deleted when you close your browser
• Persistent cookies: Remain until expiration or deletion (typically 30 days – 2 years depending on purpose)

We do not retain cookie identifiers longer than necessary.

We may update this Policy to reflect:

• Changes in technology
• Regulatory updates
• Service modifications
• Internal business requirements

You should review this page periodically for changes.

For questions about our use of cookies or tracking technologies, or to exercise privacy rights: